The 6 hidden costs of having a poorly implemented CRM

In the competitive business world, a well-implemented customer relationship management (CRM) system can be a powerful tool for driving sales, improving efficiency and increasing customer satisfaction. However, …
Avoid These Mistakes: The 10 Most Common Challenges in CRM Implementation

Implementing a customer relationship management (CRM) system can be a transformative tool for any company. However, the implementation process is not without its challenges. In this article, we will explore the 10 …
8 Examples of how to use digital advertising in a B2B strategy

Digital advertising plays a crucial role in B2B marketing strategies, allowing you to reach specific audiences and generate leads effectively. Here’s how you can use digital advertising and some examples of platforms that can be
The 10 key points for developing a strategic B2B digital marketing plan

B2B digital marketing involves specific strategies to reach other businesses effectively. Here’s a step-by-step approach to developing a strategic B2B digital marketing plan.
The 5 Strategic Differences Between B2C Marketing and B2B Marketing

In this article we will explore the five key strategic differences between B2C and B2B marketing.
11 steps for strategic planning to take your company to the next digital level

Initiating an effective digital transformation or evolution is a process that requires careful planning. In this article we present the most important aspects that you should take into account when carrying out a strategic digital planning.